This is a student group project I did in my last term in UTS(a latest design work) for Saints Care(a non-profit organisation supporting homeless youth in Australia). There are fine team members in the group and I worked as the only animator. My contribution to the design process includes research, concept building and storyboard design. In the video editing process, I was the person who took charge of editing the audio and animated the video. The illustrations and style frames were created by three other classmates, and the voice in the video belongs to the clients and staff from SaintsCare. The BGM is created by Lemonmusicstudio from Pixabay.
Concept and key values
By developing the three key values of the company: community, safe place and hope, we got a concept “missing piece” to represent the idea that SaintsCare wants to invite the audience, clients and donators to join the community like putting puzzle together as a whole. The missing pieces are the ones who are watching the video. We decided to tell a story with envelopes and invite the audience to join the SaintsCare. The story(letter) starts from an envelope of SaintsCare which brings the staff and clients’ stories out and ends up going back to the same envelope. By showing the stories and voices of the staff and clients, the video slowly brings the key values of SaintsCare to the audience.
Animation Idea
In order to show the diversity and inclusive value, we decided to use collage as the visual style and create puzzle feeling by showing a letter with different voices, hands with different skin colours, face puzzles and sticky notes. In order to make animation more fun, I used some playful transaction and added wiggle for most of the visual elements and try to use consistent motion principle in the whole video, for example: easing, toggle hold key frames, scale, moving in a consistent direction. The rhythm of the motion is down to up to down. The middle part is the highlight of the motion. There are still some frames need to be refined and I will keep refine it again in the soon future as my learning exploration.
Storyboard from Team Collaboration Board